author

Katie Berg

VP of Marketing at Klue

Katie Berg is VP of Marketing at Klue, where she leads the brand, demand gen, partnerships, and SDR teams. Before Klue, Katie worked across B2B tech, experiential marketing, and nonprofit initiatives in West Africa—experiences that shaped her scrappy, audience-first approach to marketing. A longtime advocate for women in the field and a regular speaker at industry events, she’s known for building smart, scalable strategies that put the audience first.

Most Recent Articles

AUTHOR: Katie Berg

AI-First Win-Loss Suite Announcement

Introducing Klue’s AI-First Win-Loss Suite

The Zombie Agent Takeover Is Real. We Have Receipts.

Klue named Leader in Gartner Magic Quadrant

Klue is a Leader in the First-Ever Gartner Magic Quadrant for Competitive and Market Intelligence Platforms

Zombie Agent

What is a Zombie Agent?

The Two Layers Every AI Data Foundation Needs for Competitive Intelligence

The 6 Ways LLMs Sabotage Competitive Intelligence

6 Ways Generic LLMs Sabotage AI Builds for Competitive Intelligence

an illustrated drawing of sales battlecards

Sales Battlecards 101: Expert Guide + Battlecard Templates (2026)

How to Generate a Battlecard with AI (and mistakes to avoid)

How to Build AI-Powered Competitive Intelligence Workflows (with Examples)

Klue competitive intelligence integration with Microsoft 365 — Teams, Dynamics, Copilot, SharePoint, OneDrive

Klue & Microsoft 365: Competitive Intelligence Inside Teams, Dynamics, Copilot & More

Introducing Deal Tips Admin View: Full Pipeline Visibility for CI Teams

How to Use Objection Handling_BlogHeader1800x900

How PMMs Scale Objection Handling that Works with AI

Auto Insights (Talk Tracks that Work)_BlogHeader1800x900

How to Deliver Winning Talk Tracks with AI (So Reps Stop Guessing)

$Introducing Klue’s Integrations with Chorus, Clari, and Zoom: Deliver deal-specific insights in a fraction of the time$

Introducing Klue’s Integrations with Chorus, Clari, and Zoom: Deliver deal-specific insights in a fraction of the time

Introducing Klue’s MCP Server: Your competitive source of truth for every agent workflow

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