Sales

Competitive Enablement

Product Marketing

Sales

How to Find, Target, and Take Your Competitor’s Customers

Nothing is sweeter than landing a customer that jumps over from your competitor. Here's how to find, target, and take these buyers from them.

Guides

Sales

Seven Lessons from Revenue Leaders Outselling the Competition

Grab seven tactical strategies from the top revenue leaders at Compete Week.

Competitive Enablement

Sales

Here’s Two Ways Competitors are Actually Impacting your Sales Efficiency

Revenue leaders are saying that losing winnable deals to the competition is hurting their sales efficiency. We've got the data behind why it’s happening, and what you can do about it.

Competitive Enablement

Sales

Klue x 30 Minutes to President’s Club: 4 Tips to Outsell the Competition

Klue and 30 Minutes to President's Club share four ways your reps can outsell the competition in their next deal.

Competitive Enablement

News

Product Marketing

Sales

No More ‘Closed Lost’ to the Competition: What to Expect at Compete Week 2023

Compete Week 2023 is the biggest week of everything compete. And you won’t want to miss it. 

Competitive Enablement

Sales

Win The Deals You Should Have Won: Four Real-Life Lessons From Competitive Deals

Klue spoke with experts who have been a part of hundreds of competitive deal cycles to recount the most memorable ones of their careers.

Competitive Enablement

Sales

Two Reasons Why Sellers Close (or Flop) against Competitors, According to the Data

Klue data found two big reasons that separates high and low-performing reps when selling against competitors.

Sales

How to use the Value Wedge in Competitive Sales

Beating your competitors in deals can be a tight race. Here's how to use a value wedge in sales to squeeze ahead.

Competitive Enablement

Sales

Four Takeaways From How 300+ Revenue Leaders Are Competing

Deals are more competitive. You feel it, you see it, and you’re not alone. We surveyed 316 executives, VPs and director-level revenue leaders to find out what they’re doing about it.

Competitive Enablement

Sales

Competitive Selling: 6 Strategies and Techniques to Help You Beat the Competition

Former Gong Head of Sales, author and sales coach David Priemer and Klue's Leigh Quinlan break down six competitive selling techniques they can't live without.

Competitive Enablement

Product Marketing

Sales

Closing the Competitive Revenue Gap

“You’re currently losing $56 million a year in net new revenue to competitors.” Peter asked the Chief Revenue Officer (CRO) of the fast-growing cybersecurity […]

Competitive Enablement

Interviews

Product Marketing

Sales

Four Competitive Insights That Will Help Your Sellers Win More Deals

What competitive intelligence should your reps be armed with by your product marketing and enablement teams to close more deals?

Competitive Enablement

Product Marketing

Sales

The 31 Best Win-Loss Questions You Should Be Asking

A win-loss interview is the best way to get first-hand feedback on your entire sales cycle, from discovery through to decision.

Competitive Enablement

Product Marketing

Sales

Becoming the Expert: How Triaging Competitive Intel Elevates Your Role

The real work of your competitive enablement program comes with smart intel curation. Klue's triage mode makes it faster than ever to do.

Competitive Enablement

Product Marketing

Sales

Competitive Intelligence Is Nothing Without Competitive Enablement; Here’s Why

Competitive Intelligence falls short in delivering actionable insights to the organization. Competitive Enablement fills that gap.

Competitive Enablement

Product Marketing

Sales

Questions to Ask in Your Competitive Confidence Survey

Running a competitive confidence survey will soon be a matter of course for competitive enablement programs. Measuring sales confidence levels in your compete program […]

Competitive Enablement

Product Marketing

Sales

The Competitive Enablement Metric You Didn’t Know You Needed: Confidence

Klue's Competitive Enablement Manager Brandon Bedford breaks down why Competitive Confidence is the newest and best KPI for Competitive Experts

Competitive Enablement

Product Marketing

Sales

4 Ways a Competitive Confidence Survey Levels-up your Competitive Intelligence Program

Building confidence in sales is something all the best competitive enablement programs have in common. When you’re producing competitive content sales reps love, and […]