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Interviews

Building a Business Case for your Competitive Program | Chris Owen, Director of Product Management, Saviynt

Adam is joined by Chris Owen, Director of Product Management @ Saviynt, to share some of the tactics he used to launch a competitive program quickly and efficiently.

In this episode, they talk about the importance of data when pitching your business case to execs, the best ways to crowdsource competitive intelligence from teams who’re in the field, and what it takes to get real buy-in and engagement across the organization.

You can subscribe to the weekly podcast here.

Links

What is ‘The Competitive Enablement Show’?

Welcome to the Competitive Enablement Show. On this podcast, host Adam McQueen is joined by experts in the competitive intelligence industry to talk about innovative strategy, tangible advice and tactics that work, and building a competitive program that impacts the bottom line.


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Mar 21st 2023

Introducing the Klue Partner Network: We All Win Together

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Mar 14th 2023

Klue Slack Integration New Feature: Competitor Quick Find

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Give your reps the answers they need instantly and in the tools they already use. The new Competitor Quick Find in Klue's Slack integration puts lightning quick competitive insights at your reps' fingertips.

Competitive strategies in five minutes or less. Delivered straight to your inbox.

Once a week our newsletter dives into the competitive strategies of some of the biggest brands and provide tactical advice to help you beat your competition.

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