Klue Compete
The Competitive Enablement Platform
Learn More
Adam is joined by Clara Smyth, Sr. Product Marketing Manager at Slack, to talk about her experiences launching and scaling different competitive enablement programs in her career.
In this episode, Clara shared why internal trust is critical for your competitive program to succeed and how she achieves this at Slack, the three pillars she established during her time at iCIMS to scale their competitive program, the biggest lessons learned in her career, and Clara also spills the beans on what really gets the exec’s attention when sharing competitive briefs.
Welcome to the Competitive Enablement Show. On this podcast, host Adam McQueen is joined by experts in the competitive intelligence industry to talk about innovative strategy, tangible advice and tactics that work, and building a competitive program that impacts the bottom line.
Competitive Enablement
Product Marketing
Steal Klue's step-by-step process for creating a competitive landscape analysis. Plus, learn definitions, best practices, and frameworks.
Competitive Enablement
Product Marketing
Get the recap on Day Two of Compete Week 2024! Dive into our top takeaways and standout quotes from key sessions.
Let’s do it. Tell us a bit about yourself and we’ll set up a time to wow you.