Competitive Enablement Summit 2021 FREE VIRTUAL EVENT OCTOBER 27-28
Adam is joined by Clara Smyth, Sr. Product Marketing Manager at Slack, to talk about her experiences launching and scaling different competitive enablement programs in her career.
In this episode, Clara shared why internal trust is critical for your competitive program to succeed and how she achieves this at Slack, the three pillars she established during her time at iCIMS to scale their competitive program, the biggest lessons learned in her career, and Clara also spills the beans on what really gets the exec’s attention when sharing competitive briefs.
Welcome to the Competitive Enablement Show. On this podcast, host Adam McQueen is joined by experts in the competitive intelligence industry to talk about innovative strategy, tangible advice and tactics that work, and building a competitive program that impacts the bottom line.
Running a competitive program solo can be daunting. Mark Balkenende shares three lessons on how you can be successful as a team of one.Adam McQueen
G2 names Klue the highest-rated competitive intelligence platform on the market and the only platform to also be a leader in sales enablement.Adam McQueen
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