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Aug 25th 2021

What Competitive Intelligence Should you be Collecting? | Dave Barker

< 1 min

Dave Barker shares his best strategies for collecting competitive intelligence that helps his organization stay on top of competitors.

How-do-you-Outsell-your-Competitors
Aug 4th 2021

How do you Outsell your Competitors? | Anthony Iannarino

< 1 min

Anthony Iannarino, author of ‘Eat Their Lunch: Winning customers away from your competition’ shares his best advice on competitive selling.

Two-strategies-for-getting-executives-to-support-your-competitive-enablement-program
Jul 29th 2021

FOMO and War Rooms: Two strategies for getting executives to support your competitive enablement program

5 min

Chris Owen and Scot Kim explain the importance of executive support for your competitive enablement program, and what they did to earn it.

Aligning-Competitive-Intelligence-and-Revenue-Enablement_Blog
Jul 21st 2021

Aligning Competitive Intelligence and Revenue Enablement | Maggie Kullman & Ryan Sexauer, Clari

< 1 min

Maggie Kullman and Ryan Sexauer share how Clari has built a competitive enablement program that successfully supports sales.

Shifting-your-Competitive-Program-from-Reactive-to-Proactive_Blog
Jul 15th 2021

Shifting your Competitive Program from Reactive to Proactive | Chris Janiszewski, UiPath & Lisa Kalner Williams, Agorapulse

< 1 min

Lisa Kalner Williams and Chris Janiszewski share the steps they took to move their competitive enablement program from reactive to proactive.

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Jun 22nd 2021

Training Sales to use Competitive Intelligence | Colby Kennedy, Product Marketing Manager, Reputation

24 min

Colby Kennedy, Product Marketing Manager at Reputation, stops by to share his best tactics for training sales to use competitive intelligence in a deal.

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Jun 9th 2021

How to Get Executive Support for Your Competitive Program | Scot Kim, Director, Lenovo

< 1 min

Scot Kim joins the competitive enablement show to share the tactics he’s used to get executive support for competitive programs in his career.

Scaling-your-Competitive-Program-to-Support-a-High-Growth-Company-A-conversation-with-Justin-Topliff-Sr.-PMM-@-Highspot_FEATUREV2
May 19th 2021

How to Scale your Competitive Program at a High-Growth Company | Justin Topliff, Sr. Product Marketing Manager, Highspot

< 1 min

Justin Topliff shares how he’s scaled his competitive enablement program at a high-growth company while remaining a team of one at Highspot.

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May 12th 2021

Building a Business Case for your Competitive Program | Chris Owen, Director of Product Management, Saviynt

< 1 min

Chris Owen, Director of Product Management at Saviynt, shares the tactics used to build the business case for his competitive enablement program.

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