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Klue is a smart competitive intelligence tool that makes collecting, organizing and sharing key intel assets easy, efficient and safe. That means teams can retrieve and use sales battlecards, competitor comparisons and win loss data whenever, wherever. It’s all up-to-date and easily accessible on any device.
Here are some high-level highlights of how you can start using Klue for Smart Competitive Intelligence Management.
Our nifty little Klue button perches in your toolbar quietly, until called into action. Then, watch out. Here’s just a sampling of what you can do with it:
– save to feed
– highlight key intel and passages within an article
– tag competitors to save to company profiles
– comment and @mention team members into the dialogue
Klue monitors 3.5 million sources of online intel for you. We pull in only what’s relevant to you, based on the list of competitors you provide and the profiles you build.
It’s quick to add an Alerts item to your Feed and it’s just as easy to kick it to the curb as not relevant. Klue will learn and filter algorithms will improve over time.
Compose a new message with some text, one or more links, including attachments, and send it to your secure address. This will create a new post under your company’s Klue instance, where all Klue users in your company will be able to view it and respond.
Switch between the Klue profiles you’ve created for your competitors, using an at-a-glance view that includes some key stats for each.
The trick to great competitive intelligence is have a curator like you that can prioritize the data that is most useful to your team. Profiles are built from topical boards and cards, all with built-in templates and editing features that make it simple to use and easy to read.
Use templates designed by the pros to give your team the highlights of the public and private intel, with well-designed sales battlecards. Easy to build and available instantly via email request: Users simply send an email to a personal and secure address with subject line containing the word battlecard and the competitor name for whom the battlecard is required.
Sales reps have instant access to sales battlecards via secure and automated email. See Sales Battlecards above.
All the bits and bytes that make it into the Feed and onto the curated Competitor Profiles can be added to an Email Digest that’s easy to edit and send to your team. Include whatever content you want, including team comments and your own analysis. Forward it by email, or post to Slack or Chattr, saving you and your team time.
Our plan is to integrate with every enterprise-level CRM, messaging and chat platform that you use. Collect, organize and share everywhere! Coming soon!
Competitive intel helps win deals. Your team will want access to it from the road and the office. The Klue app makes the world your battlefield.
Klue is a tool that helps you collect, curate, and distribute competitive intelligence.
If you are a Product Marketer or CI pro, you can use Klue for Smart Competitive Intelligence, to make useful email digests or sales battlecards that will help your team win more deals.
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