Today, Gartner published its first-ever Magic Quadrant for Competitive and Market Intelligence Platforms, and Klue has been named a Leader.

The headline we’re most proud of comes from Gartner’s companion Critical Capabilities report: Klue ranked #1 in Revenue Enablement.

For years, competitive intelligence has been one of the most underdiscussed levers in how companies win. Gartner formally mapping this category is a signal to every company evaluating their competitive program: this is infrastructure, and it deserves the same scrutiny as any other platform decision.

“After eleven years building in this space, being named a Leader in Gartner’s first-ever MQ for CI means something. The number I keep coming back to is #1 in Revenue Enablement. That’s the use case we’ve oriented the entire company around: getting competitive intelligence to influence the outcome of competitive deals. Gartner validating that is a strong signal we’re building the right thing.”

— Jason Smith, CEO & Co-Founder, Klue

Where Klue stands out

Klue was evaluated alongside others across AI capabilities, product strategy, customer experience, and ability to execute at scale. Here’s where we stood out.

An AI-first approach to competitive intelligence

Klue’s Compete Agent — our agentic AI capability for competitive research and deal support — was a top strength, and our AI-Powered Search and Analysis was the highest in the industry. Compete Agent surfaces deal-specific guidance before a rep walks into a competitive call, and answers competitive questions with cited sources in real time. That’s AI working inside the revenue motion.

Klue as a trusted data layer for internal LLMs

As enterprise teams build internal AI workflows on top of tools like Microsoft Copilot and ChatGPT, the quality of the data underneath those tools determines the quality of the output. Klue has the ability to serve as that trusted source, feeding competitive intelligence directly into the AI tools your teams are already using.

Ranked #1 in revenue enablement

In Gartner’s companion Critical Capabilities report, Klue ranked #1 in Revenue Enablement.

Klue’s enterprise integration has the highest score in the entire industry. Connectors with Claude, ChatGPT, Perplexity, Highspot, Seismic, Salesforce, HubSpot, and Microsoft Suite puts competitive intelligence where revenue teams already work. Whether it’s sending a Deal Tip to a rep before a call, or answering a question on-demand, Klue has built deliverables around one question: does this help a rep win?

That’s deal-first competitive intelligence, and validates what we’ve been building toward.

The only platform with native win-loss and CI

Klue is the only solution in this Magic Quadrant that natively integrates win-loss analysis and competitive intelligence in a single platform. Understanding why you win and lose directly from your buyers is a key part of the loop to win more competitive revenue, and that loop lives fully inside of Klue. 

What’s Next

We’re energized by this recognition, and more energized by what it represents for the category we’ve spent years building. Competitive enablement — a term we introduced, and one the market has now adopted — is how revenue teams compete and win in a world where every deal is contested.

This is a strong milestone, and the work ahead is even more exciting.