Never stop running

Kimberly Mercer

“If the rate of change on the outside exceeds the rate of change on the inside, the end is near.” – Jack Welch

When I was 12, I competed in a Big Deal regional track meet. Family and friends traveled to watch me run the 100-meter dash. I’d achieved personal bests and set new school records. I was a lock. I ran faster than I’d ever done. I reached the end first and began a victory celebration worthy of a Super Bowl touchdown. And then. I watched in horror as my opponents zoomed by me and crossed the finish line, which was about five metres beyond where my race ended. Still I cringe.

Never stop running. Don’t get to comfortable in the lead because someone faster and smarter is coming after you. Hubris sinks ships.

True competitors respect the game, the fans and the other players.

Staying true to your mission, your team and your shareholders bears the responsibility of doing everything in your power to deliver success, growth and value. You must keep a firm grasp of your position at all times, in relation to markets, sentiment and competitors.  Your prospects and customers know where you stand, do you? Competition is healthy. It’s what drives us to be better, to win. When a rival surges, let it be your reminder to Be Better.

There’s a lot at stake and failure means more than an embarrassing anecdote to tell at dinner parties. Tell us about your own #klueless moments.

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