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Automatically collect, curate, and share competitive intel throughout your organization – all from one centralized platform.
Klue is used by competitive intelligence, product marketing, and sales enablement teams to monitor their competitive landscape and enable every department with competitive insights and messaging.
Keep an eye on competitor websites, pricing, and product changes, news releases, reviews, and more.
Arm your sales team with winning battlecards for specific competitors, scenarios, and deals.
Make sure your team is all on the same page by sending intel digests on a regular cadence.
Use the Klue browser extension to collect intel from social media, news publications, websites, and more.
Arm your sales team with winning battlecards for specific competitors, scenarios, and deals.
Facilitate two-way conversations via Slack, Teams, Salesforce, email and more.
Klue optimizes the entire CI process — from collecting intel and building battlecards to distributing insights and measuring their impact.
COLLECT
Track your competitive landscape without spending hours searching the web or wading through junk. Focus more on analysis and generating insights, without the worry of being blindsided by competitors.
Unlimited competitor coverage
Less noise, more insights
Tap into the field
ANALYZE
Simplify your analysis workflow, process intel faster, and focus on what matters most – adding context and distributing insights across your company.
Triage new intel in minutes each day
Analyze and add context
Distribute timely insights across the org
CREATE
Easily create and maintain actionable competitive content like battlecards, competitor profiles, executive dashboards, and more — all in one centralized place.
Cards that are dynamic and quick to digest
Boards that centralize insights around competitors or topics
Actionable battlecards for sales, product, executives, and more
DISTRIBUTE
Deliver actionable insights to every department across your organization, integrated with your existing tools so people can access content where they already work.
Easy to access across your existing tech stack
Keep everyone informed with an Intel Digest
Searchable answers on demand, even on mobile
MEASURE
Confidently measure the adoption of your competitive content and how that impacts revenue, win rates, sales cycle length, and more.
Track content adoption
Measure your impact on revenue
Monitor your changing competitive landscape
INTEGRATIONS
A winning competitive program relies on meeting your stakeholders where they are. Klue makes it easy for them to consume and contribute insights from the tools they use every day.
Let’s do it. Tell us a bit about yourself and we’ll set up a time to wow you.