Report

The 2025 Win-Loss
Trends Report

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INTEGRATION

Know when competitors show up in deals

Easily track which competitors are coming up in deals, prioritize which calls need your attention, and keep competitor fields in Salesforce or Hubspot up to date.

GUIDED DEMO

Take this integration for a test drive

Buyers spill the tea on calls.
Klue & Gong help you capture all of it:

Klue + Gong

Track which competitors come up most in deals

You can’t join every call or ask your sellers to ping you when competitors come up.

Gong tracker data is synced and visualized within Klue so you can see how often your competition is showing up in deals.

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Klue + Gong

Prioritize calls that need your attention

It’s hard to prioritize your efforts when your inbox is constantly being hit with alerts.

Sort calls by the number of competitor mentions or date so you can focus on the deals that need your attention now.

Klue + Gong

Infuse your intel with
social proof

Getting intel from the internet is good, but getting it from your buyers is gold.

Add Gong snippets to battlecards so you can build high quality content your team will trust.

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Klue + Gong

Make your competitive intel accessible in Gong

When your sales team is working deals, they need competitive content to live in the tools they are using.

Embed battlecards directly in Gong Engage so you can deliver the insights your reps need, where they need it.

Klue + Gong

Keep competitor fields in your CRM up to date

Getting sellers to fill out fields in your CRM is easier said than done.

Competitive fields on the opportunity are automatically updated so you can have better CRM hygiene with no additional effort.

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RESOURCES

Learn how Klue’s integration with Gong can help you sharpen your competitive program. 

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video

What has Hunter so upset?

Watch Video >
Gong_Launch

Article

Know when your competitors are showing up in deals. Introducing the Klue & Gong integration.

Read now >
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Article

How Sales Cycle Feedback Can Be Just As Valuable as Post-Deal Feedback

Read now >
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video

Gong Integration Demo from Klue Quarterly

Watch Video >

Connect Klue to the rest of your tech stack

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Salesforce

CRM

Allow sellers to access deal-specific competitor battlecards from any Salesforce object. Capture accurate win-loss data that you can then use to measure your impact on revenue.

Learn More
Integration-list-slack

Slack

Communication

Send valuable intel to Klue from internal Slack posts and threads. Provide quick access to competitive insights right within Slack.

Learn More
Integration-list-highspot

Highspot

Sales Enablement

Present and maintain Klue content, including competitive battlecards, boards, and email digests in Highspot. Updates in Klue are instantly reflected in Highspot.

Learn More

Track what buyers say about your competition

For more details, visit our Help docs or the Gong Integration Collective here

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Report

The 2025 Win-Loss
Trends Report

Learn how leaders are investing in Win-loss, their strategic priorities, and future trends for 2025.