fbpx

days

:

hours

:

minutes

:

seconds

OCT 28-30, 2024

COMPETE-WEEK.svg

The Compete Community comes together this Fall

The biggest compete event of the year for product marketing leaders and competitive intel teams to connect, learn, and elevate the industry.

OCT 28 & 29, 2024

SOLD OUT

Vancouver

In-person sessions, social, & workshops at The Kent, 534 Cambie St, Vancouver, BC

WHAT LAST YEARS ATTENDEES ARE SAYING

Klue’s events are best-in-class. You always learn something new, meet fresh faces in the community, and have a great time while doing so.

Tirrah Switzer

Tirrah Switzer

Senior director of product marketing

Compete Week is the best educational event for our industry. By getting to learn tips from the sharpest minds out there and connecting with peers, I’ve been able to elevate my career in Compete.

Dustin Ray

Dustin Ray

Head of Competitive and Market Intelligence, Huntress

SPEAKERS

Additional speakers & sessions to be announced soon

dylan-durso-square.png

Dylan D'Urso

Sr. Competitive Intelligence Manager

Emmastraton-square.png

Emma Stratton

Author of Make it Punchy

MakeItPunchy-2.png
anthonypierri-square.png

Anthony Pierri

Cofounder & Partner

fletch_pmm_logo.png
tamaragrominsky-square.png

Tamara Grominsky

Founder

PMM-Camp.png
jasonoakley-square.png

Jason Oakley

Founder

Productive-PMM.png
andymccotter-square.png

Andy McCotter-Bicknell

Head of Competitive Intelligence

ApolloIO-1.png
Compete-Week-Mask-Group.png

Caroline McMeekin

Product Marketing Manager

zaven-square.png

Zaven Gabriel

Product Marketing Manager

locus-robotics-1.png
jasonsmith-square.png

Jason Smith

Founder

ryansorley-squared.png

Ryan Sorley

VP Win-loss and Cofounder

dejangajsek-square.png

Dejan Gajsek

Co-Founder

clarasmyth-square.png

Clara Smyth

Competitive Consulting

huntersones-square.png

Hunter Sones

Competitive Enablement Manager

marakonrad-square.png

Mara Konrad

Product Marketing Manager: CI & Sales Enablement

bradyjensen-square.png

Brady Jensen

CEO & Founder

Clear-Logo_WhiteAsset-6.svg
tracyberry-square.png

Tracy Berry

CI Expert, formerly at Freshworks, Automation Anywhere, & ServiceMax

jaynakagawa-square.png

Jay Nakagawa

Director, Competitive Intelligence

sarahrobin-square.png

Sarah Robin

Head of Analyst Relations 

TradeDesk-lockup.svg
jendoyle-square.png

Jen Doyle

Research Director 

joshgladstone-square.png

Josh Gladstone

Manager, Content Services

clairbrundvend-square.png

Claire Brunvand

Competitive Intelligence Lead

SurveyMonkey-Logo.png
alyssenockels-square.png

Alysse Nockels

Sr. Director Competitive Intelligence

paloalto.svg
dustinray-square.png

Dustin Ray

Head of Competitive and Market Intelligence

dangraney-square.png

Dan Graney

Principal Competitive Intelligence Manager - Security

Elastic-1.svg
daveosborne-square.png

Dave Osborne

Sr. Manager, Enablement 

Pitchbook-1.png
meheramccusker-square.png

Mehera McCusker

Competitive Intelligence Manager

VSPVision-black.png
taylaheller-square.png

Talya Heller

Consultant & Founder

down-to-a-t-logo.png
josegonzales-square.png

Jose Gonzalez

Senior Competitive Intelligence Manager

SentinelOne_logo-1.svg
nickmoore-square.png

Nick Moore

Product Marketing Consultant

Agenda

MONDAY OCTOBER 28, 2024

5:00-7:00PM

IN-PERSON COCKTAIL HOUR

Cocktail Hour at The Kent

534 Cambie St, Vancouver, BC V6B 2N7

TUESDAY OCTOBER 29, 2024

8:50-9:05AM

KEYNOTE

Welcoming Remarks

jason-smith-whitecircle-1.png

Hosted By

JASON SMITH, CEO @ KLUE

8:50-9:05AM

KEYNOTE

The competitive blindspot that’s costing you millions

jason-smith-whitecircle-1.png

Hosted By

JASON SMITH, CEO @ KLUE

9:05-9:30AM

Panel

How market leaders combine win-loss and competitive enablement

dylandurso-whitecircle.png

Hosted By

Dylan D'Urso, Sr. Competitive Intelligence Manager at Autodesk

clairbruvend-whitecircle.png

Hosted By

Claire Brunvand, Competitive Intelligence Lead @ SurveyMonkey

jason-smith-whitecircle-1.png

Hosted By

JASON SMITH, CEO @ KLUE

9:35-10:05AM

Session

From data to decisions: Bringing competitive, market, and buyers insights to the executive table

clarasmyth-whitecircle.png

Hosted By

CLARA SMYTH, Competitive Consulting @ Klue

dustinray-whitecirlce.png

Hosted By

Dustin Ray, Head of Competitive and Market Intelligence, Huntress

10:10-10:25AM

Video

Exclusive Premiere: 'Klueless: Inside a Competitive Deal'

k-whitecircle.png

Hosted By

Klue original Production

10:25-10:45AM

Break

Coffee Break

10:45-11:20AM

Presentation

From Zero to Hero: Launching Your Win-Loss Initiative with ReadyGo

josegonzales-whitecircle.png

Hosted By

Jose Gonzalez, Senior Competitive Intelligence Manager, SentinelOne

ryansorley-whitecircle.png

Hosted By

RYAN SORLEY, VP Win-loss and Cofounder @ Klue

11:25-11:50AM

SPONSOR PANEL

Transforming your competitive data into deal-winning insights

Compete-Week-Group.png

Hosted By

Caroline McMeekin, PRODUCT MARKETING MANAGER @ Highspot

sararobin-whitecircle.png

Hosted By

Sarah Robin, Head of Analyst Relations @ The TRADE Desk

daveosborne-whitecircle.png

Hosted By

Dave Osborne, Sr. Manager, Enablement @ Pitchbook

11:55AM-12:25PM

CLOSING KEYNOTE

Differentiate your tech with buyer-centric messaging

Emmastraton-whitecircle.png

Hosted By

Emma Stratton, Author of Make it Punchy

12:25 -1:30PM

Break

Lunch

1:30-2:00PM

IN-Person Workshop

The Five Things we Wish we Knew Starting in Compete

tracyberry-whitecircle.png

Hosted By

Tracy Berry, Competitive Intelligence Expert, formerly at Freshworks, Automation Anywhere, and ServiceMax

jaynakagawa-whitecircle.png

Hosted By

Jay Nakagawa, Director, Competitive Intelligence, Dell Technologies

alyssebicjeks-whitecircle.png

Hosted By

Alysse Nockels, Sr. Director Competitive Intelligence, Palo Alto Networks

2:00-2:45PM

IN-Person Workshop

ReadyGo Workshop: Craft Your Win-Loss Strategy from the Ground Up

ryansorley-whitecircle.png

Hosted By

RYAN SORLEY, VP Win-loss and Cofounder @ Klue

3:00-3:30PM

IN-Person Workshop

Competitive reporting & success planning for 2025

clarasmyth-whitecircle.png

Hosted By

CLARA SMYTH, Competitive Consulting @ Klue

Virtual Only

Wednesday, OCTOBER 30, 2024

9:00-9:30AM (PT)

KEYNOTE

How to Differentiate in a
Crowded Market

anthonypierri-whitecircle.png

Hosted By

Anthony Pierri, Cofounder & Partner, FletchPMM

9:35-9:55AM (PT)

SESSION

How to Build Internal Consensus on Your Competitive Tone

marakonrad-whitecircle.png

Hosted By

Mara Konrad, Product Marketing Manager: Competitive Intelligence & Sales Enablement @ klue

10:00-10:20PM (PT)

SESSION

How to Bring the Voice of the Customer Into Your Competitive Positioning

taylaheller-whitecircle.png

Hosted By

Talya Heller, Consultant & Founder, Down to a T

10:25-11:05AM (PT)

VIDEO

Ready for Launch LIVE:
The Best Competitive Launch

andymccotter-whitecircle.png

Hosted By

Andy McCotter-Bicknell, Head of Competitive Intelligence, Apollo.io

tamarargrominsky-whitecirlce.png

Hosted By

Tamara Grominsky, Founder at PMM Camp

jasonoakley-whitecicle.png

Hosted By

Jason oakley, Founder, Productive PMM

11:05-11:25AM (PT)

Break

Cofee Break

11:25-11:45AM (PT)

SESSION

How to Spark (and Maintain) Excitement for Your Compete Program

meheramccusker-whitecircle.png

Hosted By

Mehera McCusker, Competitive Intelligence Manager, VSP

11:45AM-12:00pM (PT)

SESSION

How to Democratize Intel Collection

zavograbiel-whitecirlce.png

Hosted By

Zaven Gabriel, Product Marketing Manager, Locus Robotics

12:05-12:25PM (PT)

SESSION

How to Maximize Stakeholder Engagement by Ditching Old-School Intel Delivery

dangraney-whitecircle.png

Hosted By

Dan Graney, Principal Competitive Intelligence Manager - Security, Elastic

12:25-12:45PM (PT)

SESSION

How to Build a Deal-Winning Battlecard, with Klue's Content Expert

goshgladstone-whitecircle.png

Hosted By

Josh Gladstone, Manager, Content Services @ Klue

12:45-1:00PM (PT)

Break

Coffee Break

1:00-1:20PM (PT)

SESSION

How to Recruit and Run a Win-Loss Interview

jenndoyle-whitecircle.png

Hosted By

Jen Doyle, Research Director @ KLUE

1:20-1:40PM (PT)

SESSION

How to bring buyer insights into your competitive strategy

nickmoore-whitecircle.png

Hosted By

Nick Moore, Product Marketing Consultant @ Fluvio

bradyjensen-whitecircle.png

Hosted By

Brady Jensen, CEO & Founder @ Clear GTM

dejangajsek-whitecircle.png

Hosted By

Dejan Gajsek, Co-Founder @ Grow & Scale

1:40-2:00PM (PT)

SESSION

How to Drive Action with Win-Loss Insights

huntersones-whitecircle.png

Hosted By

Hunter Sones, Competitive Enablement Manager @ Klue

FAQ

Who is Compete Week for?

Compete Week is for product marketing leaders and competitive intelligence teams that are building, scaling, or ready to learn how to give their companies an edge through competitive enablement and win-loss.

Will sessions be recorded?

Yes!!! All sessions will be recorded and available in The Compete Network community.

How do I join live sessions?

If you are tuning in virtually, Compete Week will be hosted on The Compete Network. Follow the link in your email to access the event and the community. Once in the community, you can update your profile and then explore the virtual event.

Who will be at this event?

Any company that likes to win. We joke. But you’ll hear from leaders running competitive enablement and win-loss from a variety of industries, company sizes, and level of experience. Plus, there will be opportunities to network with attendees from hundreds more organizations

What time are the virtual sessions?

See the full virtual agenda.

FAQs for In-Person Event

Do I need to pay for a ticket?

Nope! This is the only year we’re offering a FREE in-person event.

Which parts of the event are in-person?

The events on the 28th and 29th will be in-person. The 30th will be our usual virtual event. If you’re still in town on the 30th, we’ll be hosting a watch party at Klue HQ!

Where is this taking place?

Opening Reception, Oct 28th: The Kent 534 Cambie St, Vancouver, BC V6B 2N7, Canada

Conference, Oct 29: The Kent 534 Cambie St, Vancouver, BC V6B 2N7, Canada

Hospitality Lounge, Oct 30: The event will be virtual only this day, but for guests in town we will host a hospitality lounge at Klue HQ with a watch party for the virtual presentation, spaces to work and hold your luggage if you’re traveling.

What food is covered?

October 28: Cocktail hour with passed appetizers
October 29: Breakfast & Lunch

Can I bring a guest?

Guests are welcome to join your trip, but only registered attendees can attend the cocktail hour and conference.

Are there activities outside of the conference?

Stay tuned—we’re planning some fun networking opportunities with your peers. Consider staying overnight on the 29th if you’d like to join in.

When should I arrive?

The cocktail event starts at 5:00 PM on the 28th.The conference day kicks off at 8:30 AM on the 29th.

What’s the dress code?

Business Casual—just like us.

Can you help me put together a case to attend in-person?

We made this justification letter to help you get approval for attending the event.

SPONSORED BY

More sponsors to be announced

Come Together with the
Compete Community this Fall

Don’t miss out, save your seat today.

Klue-Logo-white.svg

Status Media Kit Privacy | © 2024 Klue Labs Vancouver, BC