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Competitive intelligence that wins business.

Klue is competitive intelligence software that helps Marketing and Enablement teams collect, curate, and deliver intel to Sales to close more deals.

Connected Competitive and Market Intelligence.

Fuel better decision-making across the organization. Klue makes it easy to collect, curate, and deliver intel to multiple teams. Whether by email, web, mobile, or Salesforce, Klue works where you do.

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Your competitive intelligence workflow just got a whole lot easier.

Don't be blindsided by your competitor's next move.

A Modern Workflow for Competitive Intelligence.

With new competitive intelligence tools, find intel and deliver timely insights to Sales to close more deals. With just a few clicks. And when it’s time to update sales battlecards, you publish once and publish everywhere simultaneously.

Learn about Klue’s intel

loves Klue for Competitive Intelligence

"We've gone from covering 12 companies to over 100 with the same team. Klue enables us to cover more competitors and go deeper on the ones that matter.”

Jay Nakagawa - Director, Competitive Intelligence
Dell EMC

Insights to Drive Your Competitive Strategy.

Gather market intelligence to inform your go-to-market strategy using Klue. Tracking competitors in your industry with website page monitoring, keyword insights, content tracking, and news monitoring arm you to build stronger positioning strategies.

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loves Klue for Product Marketing

"Klue is integral to how Hootsuite competes on a global basis. It takes care of the heavy lifting in decentralizing the process of gathering, contextualizing and distributing intel, and allows our team to focus on the needle movers and bigger strategic issues."

Vincent Lo - Director, Product Marketing
Hootsuite

Better Battlecards to Improve Your Win Rates.

Update Sales on market trends, insights on the competition, and reinforce strategies on how to compete effectively in deals. With better delivery of competitive content, rest assured that your Sales team will never be blindsided in a deal again.

Learn about battlecards

loves Klue for Sales

"With Klue, our account teams leverage the intel they need to compete everyday. They love having easy access to web and mobile playbooks that are fresh, up-to-date and full of digestible information they can actually use to win deals.”

Michael Schmitt - Chief Marketing Officer
Adaptive Insights

What do your competitive battlecards look like?

We'll show you how they look in Klue.