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The competitive enablement platform

Klue is a platform that automates the collection of competitive and market intelligence, streamlines your analysis, and makes it easier to distribute insights and messaging to every team in your organization.

Companies win with Klue

35%

Increase in win rate

,

+

55%

Increase in average deal size

,

+

75 Days

Reduction in average sales cycle

,

+

60%

Decrease in time spent collecting intel

,

+

17X

Increase in competitor coverage

,

+

How Klue Works

Klue is used by competitive intelligence, product marketing, and sales enablement teams to monitor their competitive landscape and enable every department with competitive insights and messaging.

Crowdsource intel from your internal team members.
AI and machine learning automatically filter out the noise and categorizes your intel.
Efficient workflows to help you review, triage, and analyze intel quickly.
Build a repository of competitive insights to share across your company. Cards make for short, digestible content.
Global search makes it easy for users to find the right answers in seconds, even on their mobile device.
Make your content easily accessible in the tools your company already uses.
Collect millions of market and competitor data points from across the web.
Translate intel into insights by adding valuable context.
Create focused, actionable deliverables for every department in your organization.
Stay on top of financials, employee growth, and more with Automated Data Cards for each competitor.
Deliver a weekly digest of the latest insights to everyone in your company.

COLLECT

Collect competitive intel

Track your competitive landscape without spending hours searching the web or wading through junk. Focus more on analysis and generating insights, without the worry of being blindsided by competitors.

  • Unlimited competitor coverage

  • Less noise, more insights

  • Tap into the field

ANALYZE

Convert intel into insights

Simplify your analysis workflow, process intel faster, and focus on what matters most – adding context and distributing insights across your company.

  • Triage new intel in minutes each day

  • Analyze and add context

  • Distribute timely insights across the org

CREATE

Create competitive content

Easily create and maintain actionable competitive content like battlecards, competitor profiles, executive dashboards, and more — all in one centralized place.

  • Cards that are dynamic and quick to digest

  • Boards that centralize insights around competitors or topics

  • Actionable battlecards for sales, product, executives, and more

DISTRIBUTE

Distribute across your organization

Deliver actionable insights to every department across your organization, integrated with your existing tools so people can access content where they already work.

  • Easy to access across your existing tech stack

  • Keep everyone informed with an Intel Digest

  • Searchable answers on demand, even on mobile

MEASURE

Measure your impact

Confidently measure the adoption of your competitive content and how that impacts revenue, win rates, sales cycle length, and more.

  • Track content adoption

  • Measure your impact on revenue

  • Monitor your changing competitive landscape

INTEGRATIONS

Plays nice with all your tools

A winning competitive program relies on meeting your stakeholders where they are. Klue makes it easy for them to consume and contribute insights from the tools they use every day.

What’s Next

Overview

Klue is a platform that automates the collection of competitive and market intelligence, streamlines your analysis, and makes it easier to distribute insights and messaging to every team in your organization.

Overview

Collect competitive intel

Increase your competitor coverage while saving hours of collection work each week. Spend more time reviewing relevant competitive insights without having to worry about being blindsided again.

Collect

Convert intel into insights

Klue makes it simple and fast to review, analyze and take action on important intel, leaving more time to focus on the strategic work that matters.

Analyze

Create competitive content

Klue makes it easy to create and maintain content like competitor profiles, battlecards, product teardowns, executive summaries, win-loss, and more, all in one centralized place.

Create

Enable your teams

Getting people in your organization to leverage your content relies on making it actionable, trustworthy, and easy to find. Klue does all three.

Distribute

Measure your impact

Confidently measure the adoption of your competitive content and how that impacts revenue, win rates, sales cycle length, and more.

Measure

Tech stack integrations

A winning competitive program relies on meeting your stakeholders where they are. Klue makes it easy for people to consume and contribute insights from the tools they use every day.

Integrations

Security and compliance

At Klue, we take the security of your competitive data very seriously. Every product feature and internal process is designed to keep your data and competitive strategies secure.

Security

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Klue in action?

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