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Highspot Supercharges Competitive Enablement with 60% Time Savings

“We’re losing less and winning bigger since implementing Klue in 2021.”


Commvault Delivers Intel Faster Across the Org with Automated Collection

“Klue’s automated collection of data sources allows my team to stay on top of the market and provide the best possible analysis.”


Community Brands Ups Competitive Win Rates with Klue

“Klue has given our reps a competitive edge. They know the ‘why’ behind winning, losing and positioning.”


200,000+ users rely on Klue
to come out on top.​​


We’re our customers’
biggest fans.

See how they use Klue to drive competitive enablement success.

Competitive Enablement Program Increases Win Rates by up to 10%

Greenhouse Software Increases Deals Won by $85M Using Klue for Competitive Enablement


Why Competitive Enablement for Homelight?


How Saviynt Measures Success in Competitive Enablement

Matillion’s Competitive Flywheel Powered by Klue & DoubleCheck

Amping Up Competitive Enablement with Win-Loss Analysis

Benevity’s Competitive Enablement Reduces Deal Cycles by over 60 Days

How a Team of One Enables the Entire Company with Actionable Competitive Insights


How Beekeeper Increased Win Rates by 3X While Earning Sales Trust


Reputation Cut Competitive Losses in Half

How Datto’s CI Program Increases Win Rates by 15 Points in Less than 1 Year

Partnering with Klue to Scale Competitive & Win More

SpotOn Creates a Competitive Program with High Adoption for a 100% Remote Team

ArisGlobal Uses Klue’s Automation and Tech to Accelerate Competitive Enablement


Community Brands Ups Competitive Win Rates with Klue

How DailyPay’s Competitive Enablement Program Fosters Cross-Functional Collaboration & Increases Win Rates

JFrog Launches Successful Competitive Enablement to Share Key Insights Across the Org

Workato Powers Competitive Enablement Across the Org With Klue + Highspot

How Alvaria Reframed Positioning and Increased Deal Size by 55%

How VelocityEHS Arms Sales & Product Teams with Competitive Insights

VMWare’s Customer Centric Approach to Competitive Enablement

Highspot Supercharges Competitive Enablement with 60% Time Savings

How Saviynt Earns Sales Trust with Competitive Enablement

How UiPath Covers 8X more Competitors with Klue

Saviynt’s Strategy for getting Exec Buy-in

Symphony RetailAI Increased Win Rates by 34% with Reduced Time to Close

But don’t take it from us…

“Customers always ask me, ‘What does competitive enablement look like at a $2.3B company?’ The looks on their faces never get old when I respond, ‘Just me. And Highspot and Klue.”

Justin Topliff

Sr Product Marketing Manager, Highspot

“Intel curation and monitoring all competitors, not just our biggest threats – were very important to us, in selecting the right Competitive Enablement platform. And this is why we chose Klue over Crayon.”

Tirrah Switzer

Director of Product Marketing, Community Brands

“Our data showed that sellers who are using Klue significantly outperform those who are not leveraging it — by as much as 25 percentage points in win-rate compared to those who don’t.”

Mahesh Babu

Head of Product Marketing, Contrast Security

“Having used Klue at my former company, I strongly encouraged our CMO and Global Marketing Director to evaluate for Symphony RetailAI. With 2020 SaaS revenue up 65% YOY, we’ve seen a major impact on competitive deals using Klue.”

Chris Koziol

Chief Executive Officer, Symphony RetailAI

“Working with the Klue Compete team refined our Competitive Enablement program – from fast ramp up to adoption and engagement to best practice battlecards. I think we’ve changed for the best.”

Chris Owen

Director of Product Management, Saviynt

“Workato competes in a massive segment approaching 40% CAGR, with over 70 companies across 4 Gartner Quadrants – all chasing a $600B TAM. I simply can’t do my job and meet the needs of so many teams without a tool like Klue.”

Matt Coblentz

Competitive Intelligence Manager, Workato

“In our heated competitive space, we prioritize insight collection and enablement. Using Klue, we make these insights actionable for our teams to not only drive revenue but to support our go-to-market plan.”

Jarod Greene

Vice President Product and Customer Marketing, Highspot

“As disciplined competitive intel practitioners, we needed more than just access to news articles. Klue’s tool and Compete Strategy team not only made data collection more efficient, but resulted in meaningful insights for all levels of UIPath, including the Board.”

Justin Grindal

Director of Product Management, UiPath

“Klue has been pivotal for our sales teams when meeting with prospects. The battlecards allow us to be more than knowledgable against our competitors by showcasing in-depth comparisons of how we’re better.”

Jordan Hill

Account Executive, Reputation

“Our industry is moving at an incredibly fast pace. My team is focused on enabling our reps, solution engineers, and marketers to really understand what it takes to win, and to align everyone on that message. Klue is an essential piece of our Competitive Enablement program and one that fuels and sustains our hyper growth in this market.”

Will Davis

Account Executive, Workato

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