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EVent | MARCH 27

Winning with Win-Loss

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KLUE WIN-LOSS

High-quality insights, directly from your buyers

Capture, analyze, and effortlessly share a continuous stream of win-loss insights to enable every department with the actionable content they need to win. 

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One platform, one team, won deals.

Klue’s All-in-Won platform combines win-loss insights and competitive intelligence to give your revenue teams the confidence they need in competitive deals, providing a comprehensive view of your buyers, market, and competition.

Companies that win use Klue Win-Loss.

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Unbiased and comprehensive win-loss feedback

In-house win-loss programs often struggle to collect candid feedback from buyers. Klue’s highly experienced research team conducts interviews and surveys to gather valuable and unbiased insights, to uncover blind spots on why you win and lose business.

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A single source
of truth

Say goodbye to siloed information, overhead, and broken communication. Manage your win-loss program within Klue for a holistic view of your buyer, competitive, and market data, all in one place.

Enable your entire organization

Klue provides a seamless workflow to summarize your win-loss insights using AI, incorporate your win-loss insights into content, and ensure your insights are widely distributed and accessible to improve decision-making across Sales, Product, Marketing, CS, and the Executive team. 

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KLUE AI

Identify key themes and explore in-depth

High-level data visualizations provide an instant snapshot of key findings across your win-loss and churn research, while deep-dive research reports allow you to double-click to expand on specific insights, all powered by Klue AI.

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Automated Win-Loss

COMING SOON

Automated, always-on
win-loss

Win-loss intelligence is better when it’s real-time. Integrate your CRM and receive continuous win-loss research – generated, summarized, and analyzed by Klue AI, giving you an always-on stream of intel to help you identify important new insights, early and often.

How our
customers win

Even market leaders need win-loss to identify their blind spots. 

Learn about the impact win-loss has for these customers: 

Klue’s All-in-Won platform gives us the means to integrate primary intel with Compete insights, so we can best anchor into our customers’ purchase journey.

Having these higher quality insights consolidated in one central place allows us to continuously develop the most relevant, actionable content for multiple teams at Lacework.

Kim Bauer, 

Director of Competitive Intelligence

Kim Bauer, 
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Take your compete program to the next level.

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