Competitive Enablement Maturity Model:
A Roadmap to Accelerate your Competitive Program
Guides
Your Guide to Conducting Competitive Confidence Surveys
5 minGet everything you need to know about building, measuring and boosting Competitive Confidence.
GET THE GUIDECompetitive Intelligence Trends Report 2021
minDownload the ultimate competitive intelligence report with trends, insights and analysis on the state of CI in 2021.
GET THE REPORTThe 2021 Competitive Enablement Playbook
5 minLearn what it takes to build a competitive strategy that enables your teams to win from leaders at companies like Cisco, Dell, Salesforce and Slack.
GET THE PLAYBOOKYour Guide to Conducting Competitive Win-Loss Interviews
5 minSales reps are wrong about why they win or lose deals more than 60% of the time. It’s time to take the guesswork out of your win-loss analysis.
GET THE GUIDE8 Things Your Sales Reps Need to Know About Your Competitor
5 minSales reps that track their competitors are 2.9x more likely to win. So, what should they know about your competitor before a call?
GET YOUR CHECKLISTThe Competitive Enablement Maturity Model
15 minAccelerate your competitive enablement program. Find out where your program currently sits, and what you need to do next to level up.
Get the ReportThe Gong & Klue Playbook
20 minSupercharge your Klue battlecards with Gong. A step-by-step guide on how to integrate Gong intel into your competitive program.
Get GuideAn Introduction to Competitive Intelligence
20 minYour guide to building the foundations of a competitive enablement program that wins more business.
Get GuideThe 2021 Competitive Enablement Report
20 minThe only report that dives into what stakeholders want from your competitive enablement program. 41 pages of insights are waiting for you.
Get ReportCompetitive Battlecards 101: Templates to Build Your Competitive Content
20 minEverything you need to know (including templates!) to help you build the best competitive sales battlecards in the business.
Get GuideSales Battlecards: Tips, Templates, and Examples
10 min50+ templates of the sales battlecards that you need to use, how to use them, and real-life examples of battlecards in practice.
Get GuideWin Loss Toolkit: How to gather intel after a deal
10 minLearn what to ask prospects and customers so that your reps are enabled with what they need to win that next deal.
Get GuideProduct Marketer’s Guide: Creating Battlecards That Win
60 minLearn how to start your competitive enablement program and build battlecards that win.
Get Guide
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