fbpx

Guides

Guides

Your Guide to Conducting Competitive Confidence Surveys

5 min

Get everything you need to know about building, measuring and boosting Competitive Confidence.

GET THE GUIDE
Guides

Competitive Intelligence Trends Report 2021

min

Download the ultimate competitive intelligence report with trends, insights and analysis on the state of CI in 2021.

GET THE REPORT
Guides

The 2021 Competitive Enablement Playbook

5 min

Learn what it takes to build a competitive strategy that enables your teams to win from leaders at companies like Cisco, Dell, Salesforce and Slack.

GET THE PLAYBOOK
Guides

Your Guide to Conducting Competitive Win-Loss Interviews

5 min

Sales reps are wrong about why they win or lose deals more than 60% of the time. It’s time to take the guesswork out of your win-loss analysis.

GET THE GUIDE
Guides

8 Things Your Sales Reps Need to Know About Your Competitor

5 min

Sales reps that track their competitors are 2.9x more likely to win. So, what should they know about your competitor before a call?

GET YOUR CHECKLIST
Guides

The Competitive Enablement Maturity Model

15 min

Accelerate your competitive enablement program. Find out where your program currently sits, and what you need to do next to level up.

Get the Report
Guides

The Gong & Klue Playbook

20 min

Supercharge your Klue battlecards with Gong. A step-by-step guide on how to integrate Gong intel into your competitive program.

Get Guide
Guides

An Introduction to Competitive Intelligence

20 min

Your guide to building the foundations of a competitive enablement program that wins more business.

Get Guide
Guides

The 2021 Competitive Enablement Report

20 min

The only report that dives into what stakeholders want from your competitive enablement program. 41 pages of insights are waiting for you.

Get Report
Guides

Competitive Battlecards 101: Templates to Build Your Competitive Content

20 min

Everything you need to know (including templates!) to help you build the best competitive sales battlecards in the business.

Get Guide
Guides

Sales Battlecards: Tips, Templates, and Examples

10 min

50+ templates of the sales battlecards that you need to use, how to use them, and real-life examples of battlecards in practice.

Get Guide
Guides

Win Loss Toolkit: How to gather intel after a deal

10 min

Learn what to ask prospects and customers so that your reps are enabled with what they need to win that next deal.

Get Guide
Guides

Product Marketer’s Guide: Creating Battlecards That Win

60 min

Learn how to start your competitive enablement program and build battlecards that win.

Get Guide