AI in Competitive
Intelligence
2026 Report

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LIVE WORKSHOP | MARCH 24 @ 9AM PST

AI in Competitive Intelligence 2026 Report

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Competitive Battlecard Course

Let’s Build Better Battlecards

Introduction

School’s in Session

One size never fits all when it comes to battlecards. That’s why this series is designed to give you all the tools and knowledge you need to build battlecards that dive sellers to win.

EPISODE 1

Keys to a Great Battlecard

Klue’s Director of Data Operations Dave Washer takes you through his most essential secrets to building a great battlecard. 

BONUS RESOURCES

EPISODE 2

The Know. Say. Show. Framework

Watch Klue’s Competitive Solutions Specialist take you through the tried and true know say show framework of battlecard building.

BONUS RESOURCES

EPISODE 3

Building Battlecards One Step at a Time

Sylvia Rayner walks you through how to start your battlecard building journey by surveying your internal team to draw the insights and intel you need.

BONUS RESOURCES

EPISODE 4

Build a Battlecard: Objection Handling

Klue’s Content Analyst Jeevan Singh takes you through the ins and outs of building an objection handling card.

BONUS RESOURCES

EPISODE 5

Build a Battlecard: How to Spot Them

Boot your competition out of a deal early by teaching your reps how to spot them. CSM Mohammed Momohador breaks down this highly valuable card and shows you how to build it.

BONUS RESOURCES

EPISODE 6

Build a Battlecard: Pricing

Listen to Account Executive Jacob Gebrewold explain what to watch out for and how to build a great pricing card.

BONUS RESOURCES

EPISODE 7

Build a Battlecard: Why We Win

Get your intel ready and enable your reps with the tools they need to drive home why you win — and why your competitors lose. Natalie Nicholls breaks it all down.

BONUS RESOURCES

Wrap up

Graduation Day

Throw your hands in the air and wave goodbye to everybody — it’s graduation day. Finish off the course with an overview from JZ and an invitation for further learning.

PRODUCT TOURS

Take Klue for a spin.

Test drive Klue’s competitive intelligence platform on your own time. Pick a tour, see how the product works, and get to know Klue.

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Want to see Klue in action?

Let’s do it. Tell us a bit about yourself and we’ll set up a time to wow you.

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