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Eight-Competitive-Intelligence-Examples-in-Practice
Sep 24th 2020

Eight Competitive Intelligence Examples in Practice

7 min

Look at real-life competitive intelligence examples used by competitive teams to get a leg up against their rivals.

Competitive-Intelligence-Emerging-Trends-How-CI-Programs-are-Shifting
May 15th 2020

Competitive Intelligence Emerging Trends: How CI Programs are Shifting

8 min

. Learn about the competitive intelligence trends emerging and how teams are leveraging them to deliver ROI.

How-to-Be-Central-Command-For-your-Organization-8-Tips-to-Distribute-Competitive-Intelligence
Apr 9th 2020

How to Be Command Central: 8 Tips to Distribute Competitive Intelligence

5 min

Learn how to deliver value and distribute competitive intelligence across all teams in the org.

Competitive-Intelligence-Reporting-Structure-Where-Does-Your-CI-Program-Belong-
Feb 23rd 2020

Competitive Intelligence Reporting Structure: Where Does Your CI Program Belong?

7 min

Competitive intelligence teams can report into Product, Marketing, and Sales. Learn the pros and cons of each of these reporting structures.

10-Hilarious-and-Relatable-GIFS-for-Product-Marketers
Feb 14th 2020

10 Hilarious and Relatable GIFS for Product Marketers

3 min

The world of product marketing can be hard to explain to those not in it. Not quite product management and not exactly marketing. It […]

GIFin-6
Jan 23rd 2020

How Product Marketers Keep Sales Teams Engaged in CI Programs

5 min

Whether it’s at Sales Kick-Off or another meeting throughout the year, you get a very short time to present your product marketing initiatives to […]

GIFin-3
Jan 17th 2020

2 Ways to Make Your Competitive Intelligence Programs Effective

3 min

There are two key things you can do to help make your competitive intelligence programs for sales effective: keep it updated and overcommunicate with Sales.

2020-Predictions-for-Product-Marketing-and-Competitive-Intelligence
Jan 2nd 2020

2020 Predictions for Product Marketing and Competitive Intelligence

3 min

What is the world of Product Marketing and Competitive Intelligence going to look like in the future?

Top-Questions-and-Answers-About-Sales-Battlecards
Nov 26th 2019

Top Questions and Answers About Sales Battlecards

4 min

You’ve got questions. We’ve got answers. Here are the top sales battlecards questions and answers from product marketers.

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