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Product Updates

Product Updates

Gong and Klue: How to Integrate Gong Intel into your Competitive Program

6 min

Learn how to integrate competitive intelligence from Gong into Klue to build competitive battlecards with real examples from sales reps.

Product Updates

How to Get Sales Buy-in for Your Competitive Enablement Program | Alexandra Organ, Competitive Program Strategist, Klue

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In the first-ever episode of ‘The Competitive Enablement Show’, Adam McQueen is joined by Alex Organ, Competitive Program Strategist at Klue, to talk about […]

Product Updates

Competitive strategies in five minutes or less. Delivered straight to your inbox.

< 1 min

Once a week our newsletter dives into the competitive strategies of some of the biggest brands and provides tactical advice to help you beat […]

Product Updates

The 10 Biggest Takeaways from the 2021 Competitive Enablement Report

4 min

Find out what stakeholders really think about your competitive enablement program in our 2021 Competitive Enablement Report.

Product Updates

Your Competitors Are Not Who You Think They Are – A conversation with JD Prater, Head of Product Marketing at Amazon Web Services

7 min

JD Prater, Head of Product Marketing at AWS breaks down how to identify your direct competitors, and create messaging that enables sales.

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Competitors Are Stealing Your Customers: Why Customer Success should be a competitive priority

8 min

Learn why improving customer retention is the most overlooked opportunity for current competitive enablement programs to impact revenue.

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The Competitive Landscape Isn’t What It Once Was – A Conversation with Rob Begg, VP of Product Marketing at Salesforce

4 min

Rob Begg, VP of Product Marketing at Salesforce, explains how the competitive landscape has changed in the fractured market.

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An Introduction to Competitive Intelligence

20 min

Your guide to building the foundations of a competitive enablement program that wins more business.

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The Ultimate Guide to Competitive Intelligence Strategy

20 min

Fill your toolbox with new strategies and tactics to improve your competitive intelligence program, with in-depth advice and examples on how to analyze your competitors.