Out of all the 2009 vs 2019 memes floating around these past few weeks, one stopped me in my tracks.…
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Competitive intelligence (CI) is a hot topic these days. Not only with Product Marketers and CI professionals who are responsible…
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It’s the most wonderful time of the year! Right? Well, it can be a bit more complicated for someone with…
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I recently returned from attending my first Product Marketing Summit. It was in London, the U.K. (not Ontario, for my…
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One of your salespeople has done it. She’s finally booked a demo with your company’s Dream Customer – tomorrow. Now,…
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We speak to people from companies of all sizes and across industries around the world. One thing they have in…
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This article is a part of our Competitive Battlecard 101 series – this week we’re featuring the Approach-to-Market battlecard. If you…
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For nearly six years, I led competitive and core product marketing at Hootsuite. With a front-row seat in the ever-expanding…
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Klue, a leader in competitive intelligence enablement, announced it has been named a Cool Vendor in the Gartner 2019 Cool…
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